1970sAdvertisements & commercialsTV Ads

TV Ads – 1977 – Firestone Tires Sweepstakes + Revlon Milk Plus 6 Shampoo + Bold Laundry Detergent

Firestone Tire and Rubber Company is an American tire company founded by Harvey Firestone in 1900….which was initially for the purpose of supplying solid rubber side-wire tires for fire apparatus….and later, pneumatic tires for wagons, buggies, and other forms of wheeled transportation common in the era. Firestone soon saw the huge potential for marketing tires for automobiles….as the company was a pioneer in the mass production of tires….and since Harvey Firestone had a personal friendship with Henry Ford…..which he used to become the original equipment supplier of Ford Motor Company  automobiles….plus Firestone was also active in the replacement market.

Revlon, Inc. is an American multinational cosmetics, skin care, fragrance and personal care company which is headquartered in New York City….and was founded in 1932 during the midst of the Great Depression, by Jewish American brothers Charles and Joseph Revson….along with a chemist, Charles Lachman, who contributed the “L” in the Revlon name…..when they started with a single product, a new type of nail enamel.  

Bold is a laundry detergent brand owned by Procter & Gamble.….which was originally introduced in the United States in 1965….while being launched in 1974 as the UK’s first low suds biological detergent….then in 1982….it was relaunched as the country’s only combined detergent/conditioner….and has been a popular product since.  

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